Week+7+Feb17

What ‘digital innovation’ do you feel best deserves the title of ‘revolutionary’ and why?

There has been great breakthrough in technology in the past decade and many digital innovations have come up but the one I feel deserves the title revolutionary is YouTube. There are many reasons because it has changed how people can communicate and pass on a message to a worldwide audience. YouTube has given people great amount of flexibility and a chance to showcase by making and sharing their videos without having to pay any fee. A normal person can take a video and share it with a worldwide audience without having to go or hire professionals. It has been a great success as many business around the world can advertise on such a media outlet and collect customer feedback and comments of the people. This again is a huge asset saving the cost to the firm and directly having contact with their potential customers. Anyone of us can have their own channels and others can subscribe and share stuff with specific interest.

On certain videos there have been million of hits and within no time a popular video is reached to a worldwide audience. Such a simple idea working so successfully is quite breathtaking and revolutionary.